Facebook Masterclass 2022

Designed by Kallada Academy, Facebook Masterclass 2022 is a dynamic and multi-faceted course on Facebook marketing. It is a beginner-friendly course that is suitable for job-seekers as well as business owners and entrepreneurs. It covers a wide array of topics, ranging from Facebook page creation to lead generation through Facebook ads.

The course is a strategic amalgamation of video-based lectures and hand-on practical sessions. Entrepreneurs and business owners will learn tried and tested techniques to boost sales and attract more paying customers. The course also equips job-seekers with the right skills to create and execute successful Facebook ad campaigns for their clients.

Course Highlights :

  • Beginner-friendly and application-based curriculum
  • Online mode of teaching
  • Up-to-date syllabus
  • 2-month duration
  • Covers both basic and advanced topics
  • Learn to create and execute successful campaigns
  • Learn the techniques to grow your business
  • 15-day money-back guarantee

What We Offer

One of India’s most advanced yet affordable Facebook marketing courses by Kallada Academy.

Beginner Courses

You don’t need prior experience in digital marketing to join this course. We have designed the curriculum keeping the needs of beginners in mind.

Hands On Training

Boring classroom lectures don’t make anyone a pro at Facebook marketing. Each module of the course is replete with useful practical sessions and exercises.

Get Certified

You will receive a certificate by Kallada Academy upon the successful completion of this course.

Moneyback Policy

Not satisfied with the course? All students are eligible for a 15 Day No questions asked refund

Up-to-date Syllabus

The course has been designed by industry experts with more than 10 years of experience. The curriculum is updated every 90 days to account for any changes in Facebook’s advertising policies.

Email Support

Stuck with a particular module or assignment? Just email your queries to us and we’ll resolve them in a jiffy. Email support is available on all weekdays.

Frequently Asked Questions

How are you able to offer the course at such a low price point? Is it even reliable?

Kallada Academy is a Bangalore-based education company with a particular focus on the Indian market. Having received funding recently helps us offer the course at an affordable price. 

We have trained more than 20,000 students over the past year and hold a rating of 4.8 on Google. If you’re still in two minds, take a look at our Google and Facebook reviews.

What is the duration and mode of teaching?

The duration of the course is two months. The mode of teaching is online; it includes video-based lectures along with hands-on training sessions.

Is there any specific date to join the course? What are the class timings?

You can join the course at any time from any location of your choice. Since the modules comprise pre-recorded videos, you aren’t bound by any specific class timings.

I don’t have a background in digital marketing. Is this course suitable for me?

Yes. Even though it is an advanced course, we have designed it keeping the needs of beginners in mind.

What if I join the course and then realize it’s not suitable for me?

If you aren’t satisfied within the first 15 days of the course, you will receive a prompt and courteous refund. We will issue your refund as soon as we receive your request through email.

See What Our Customers Say About Us?


Get The Masters In Digital Marketing Course Only For Rs 299. Offer Valid For The Next 48 Hours.



Module 1: Introduction To Facebook Marketing

  • Introduction To Facebook Domination 2020
  • Creating And Setting Up A Facebook Profile
  • Creating A Facebook Page
  • Designing A Profile Picture And Cover Picture For Your Facebook Page
  • Adding Required Page Information
  • Adding A Call To Action(CTA) Button To Your Page
  • Setting Up Automated Messages For Your Facebook Page
  • Setting Up Facebook Page Roles And Page Settings
  • Setting Up A Shop On Facebook
  • Facebook Groups Walkthrough
  • Assignment 1 – Facebook Page Setup

  • Module 2: Marketing Your Business On Facebook

  • Introduction To Marketing Your Business On Facebook
  • Using Audience To Understand Your Target Audience
  • Introduction To Social Media Calender
  • Using a Social Media Calender – Practicals
  • Types of content to post on your Social Media Accounts
  • Finding Content For Your Social Media using Buzzsumo and Google Alerts
  • Creating Social Media Posts Using Canva and Pablo
  • Scheduling and Publishing Posts On Facebook
  • Automating Social Media Growth Using Hootsuite
  • Social Media Trends For 2020
  • Assignment 2 – Setting Up A Social Media Plan For Your Page

  • Module 3: Facebook Ad Basics

  • 3 Levels Of Facebook Ad Campaigns
  • Facebook Marketing Objectives
  • Facebook Ad Account Walkthrough
  • Facebook Ad Account Structure

  • Module 4: Facebook Ad Campaigns

  • Using Facebook Ads Directly From Your Page
  • Using Facebook Ads Manager To Publish Ads
  • Facebook Audiences – 1
  • Facebook Audiences – 2
  • Custom And Lookalike Audiences
  • Placements On Ads Manager
  • Facebook Ad Creatives
  • Facebook Ad Creatives 2
  • Scheduling And Ad Budgets On Facebook
  • Facebook Ad Policies

  • Module 5: Writing Ad Copies

  • Ad Copy Basics
  • How To Write Ad Copies That Convert
  • How To Identify Pain Points Of Your Customers
  • Live Example Of Writing Ad Copy

  • Module 6: Facebook Awareness And Consideration Ad Objective Practicals

  • Facebook Reach Campaign – I
  • Facebook Reach Campaign – II
  • Facebook Brand Awareness Campaign – I
  • Facebook Brand Awareness Campaign – II
  • Facebook Traffic Campaign
  • Facebook Engament Campaign
  • Facebook Video Ads Campaign
  • Facebook Lead Generation Campaign
  • Facebook Messages Campaign

  • Module 7: Facebook Conversion Ads Practicals

  • Introduction To Pixel
  • Setting Up Pixel On Your Website With PixelHelper
  • Facebook Conversion Ads Practicals
  • Facebook Catalogue Ads Practicals
  • Facebook Store Visit Ads Practicals
  • Lookalike Audiences Practicals
  • Custom Audiences Practicals
  • Remarketing Ads Practicals

  • What People Are Saying

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